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｜MANKU｜

- 满屋研选品牌设计 -

Customer：杭州巨梦科技有限公司旗下品牌

Service：品牌更新、Vi设计、导视，空间设计：帮铺

设计作品版权归品牌和作者所有

一站式整屋家居新零售品牌。以打造“家场景”为核心创新所在，消费者既可以在满屋线上体验“虚拟家’，也可以在满屋的社区快闪样板间中体验”实景家”，还可以在满屋线下体验馆体验“样板家”，从而享受到更好的家居消费体验。消费在升级，科技在巨变，作为衣食住行中非常重要的“家居”模块也在时代的感召下大踏步探索践行着“新零售”之路。设计服务是家居零售的必然未来，更是满屋研选的第一驱动力，借此布局武汉市场由开眼壹果团队为满屋研选升级品牌形象及导视系统设计，通过系统严谨设计，更加强化了“研”就是精研生活的每一处细节，“选”意为定制生活的每一刻美好。满屋研选将以崭新的面貌，让家具灿烂每个人的生活。

One-stop home furnishing new retail brand. With the creation of "home scene" as the core innovation, consumers can not only experience the "virtual home" online in the full house, but also experience the "real scene home" in the community pop-up model room in the full house. They can also experience the "model home" in the full house offline experience hall, so as to enjoy a better home consumption experience.Consumption is upgrading, and technology is changing dramatically. As a very important "home" module in clothing, food, housing and transportation, it is making great strides to explore and practice the road of "new retail" under the inspiration of The Times. Is the inevitable future household retail design services, more houseful research selected the first driving force, to layout the wuhan market for house full research by first one fruit team is selected to upgrade the brand image and advertising system design, through the system rigorous design, more to strengthen the "r" is the lapping every detail of life, "choose" to customize each moment of life. Full house grind selection will take a brand new look, let the furniture brilliant everyone's life.

｜delicates｜

- T恤品牌设计 -

设计作品版权归品牌和作者所有

delicates 是一个倡导舒适、自由和可持续生活方式的品牌，为顾客提供各种图案的白色T恤。最初确立品牌颜色的想法是，我们每个人都有自己独特的色彩，但却都能在 delicates 这里找到自己独特的白色T恤。我们整理并延续了品牌现有资产，更新了标识、子标识和产品线的分类系统，并将新的品牌系统应用到包装上。更新后的 delicates 标识代表着3个人的俯视图，“3”代表你、我、他/她，每个人都可以在 delicates 找到适合自己的选择。由此，我们在保持品牌原有基因的基础上，为其赋予了全新而系统的外观。

‘delicates’ is a brand advocates for a comfortable, free and sustainable lifestyle, provides customers with white t-shirts in all sorts of pattern. The original idea of the brand color was to indicate that as audiences we all have our unique shade of color, but we can all find our unique white t-shirt here at ‘delicates’. We took on the mission to sort out and continue the existing assets of the brand, updated the logo, sub-logos and categorizing system of product lines, and apply the new branding system to the packagings. The updated ‘delicates’ logo is to give the impression of top view of 3 people, and ‘3’ stands for you and me, him or her, whom can all find comfort at ‘delicates’. All together we gave the brand a fresh and systematic look, and kept the brand DNA that has already left a print for the customers.