/燕语堂新作 / 中海·观云府

燕语堂新作 / 中海·观云府

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从城市发展规划、生活场景延续和社区居民关怀的不同视角来看,售楼部作为未来社区的使用,如何从前期策划到项目落地打造一个实实在在服务于居民的生活社区?
From the different perspectives of urban development planning, continuation of life scenes, and community residents’ care, how to use the sales department as a community in the future, from preliminary planning to project implementation, create a living community that actually serves residents?

在广州中海观雲府项目中,中海运营团队对“住宅地产mix社区商业”这一模式进行了全新的探索:结合当代人居需求的概念,联手知名美学生活品牌“方所”,共同打造了“方舟客厅”。“地产+品牌”的联合,为社区定制了一个未来长期使用的休闲美学空间。

In the Guangzhou Zhonghai Guanyunfu project, the Zhonghai operation team has carried out a new exploration of the "residential real estate mix community business" model: Combining the concept of contemporary human settlement needs, teamed up with the well-known aesthetic life brand "Fangsuo" to jointly create "Ark Living Room". The combination of "real estate + brand" has customized a leisure aesthetic space for the community for long-term use in the future.


▲项目视频

作为本案的室内设计方,ENJOYDESIGN结合目标客群的调研结果以及业主单位和空间运营者双方需求,落地了一个对标时尚精品酒店品质,围绕用户核心需求,兼具生活美学与烟火气的真实生活场所。

As the interior designer of this case, ENJOYDESIGN combines the research results of the target customer group and the needs of both the owner unit and the space operator to establish a benchmark fashion boutique hotel quality, centering on the core needs of the user, and combining the aesthetics of life and the real life of pyrotechnics place.


这是一场从美好生活提案到美好生活实现的社区营造,也是一次人间烟火气与美学生活方式的共融产物。ENJOYDESIGN以长期主义为目的,从人文关怀和生活场景出发,用空间规划促成了商业、体验、文化型活动的聚合,给予当地居民一个“所见即所得”的承诺。

This is a community creation from the proposal of a better life to the realization of a better life, and it is also a product of a communion of human smoke and aesthetics. ENJOYDESIGN aims at long-termism, starting from humanistic care and life scenes, using space planning to promote the aggregation of commercial, experience, and cultural activities, giving local residents a "what you see is what you get" promise.


追寻过去,探索未来。ENJOYDESIGN在设计中延续了方所的生活美学文化,从花坊、手作、轻食、阅读、运动五大场景出发,诠释“OLD MEETS NEW”的时空概念,打造一个承载着传统文明和未来希望的方舟客厅,实现邻里共融、人文共通、业态共享的良性循环。

Pursue the past and explore the future. ENJOYDESIGN continues Fangsuo’s aesthetics of life culture in the design. Starting from the five scenes of flower shop, hand-made, light food, reading, and sports, ENJOYDESIGN interprets the concept of time and space of “OLD MEETS NEW” to create a traditional civilization and hope for the future. The Ark Living Room realizes a virtuous circle of neighborhood harmony, humanities and business sharing.


偌大的城市橱窗,古典的诗情画意,多元的场景体验,从建筑、景观到室内,构成一幅美好生活的画面。
The huge city window, the classical poetry, and the diverse scene experience, from architecture, landscape to interior, constitute a picture of a better life.



转角之际,又是一幅截然不同的画面,来自深海的生物在缓缓游动,色彩斑斓的鲜花如争奇斗艳,仿佛一场蓄谋已久的浪漫相遇。
At the corner, it is a completely different picture. Creatures from the deep sea are slowly swimming, and the colorful flowers are like a rivalry, like a long-planned romantic encounter.




在属于海洋的色彩中,水母轻盈游动,一个容纳着无数小生命的生态鱼缸俨然是海洋世界的缩影,让人们在趣味与快乐中,开启归家礼序。

In the colors of the ocean, jellyfish swim lightly, and an ecological fish tank containing countless small lives seems to be the epitome of the ocean world, allowing people to start the order of returning home in fun and happiness.




鲜花是触手可及的美好,归家的仪式感从买一束喜欢的花束开始,色彩、气味以及美而不自知的姿态,这就是花卉的魅力。从骨朵中散发出的活力和静谧,如同生活的模样,平淡、幸福、也鲜活。
Flowers are beautiful within reach. The ritual of returning home starts with buying a bouquet of your favorite bouquet. The color, smell, and unknowing gesture of beauty are the charm of flowers. The vitality and tranquility emanating from the bones are just like the appearance of life, plain, happy, and fresh.



林、海洋、鲜花,毫无联系却紧密相关,它们寓意着人类的文明、生态的基因和自然的馈赠,与方舟共同启航,探寻更多未来美好生活的方式。

Gardens, oceans, and flowers are seemingly unrelated but closely related. They imply human civilization, ecological genes and natural gifts, and set sail with the Ark to explore more ways to live a better life in the future.




龙舟承载着生命的种子,着陆新土地,将传统的延续和自然的遗留播撒,在寻求传统和创新的共存中,开始新的生活。
The dragon boat carries the seeds of life, landing on new land, sowing the continuation of tradition and the legacy of nature, and starting a new life while seeking the coexistence of tradition and innovation.



百籽柜储蓄着隐喻生命的种子,有序的展陈让人们选取心仪的植物栽种,扎根-萌芽-成长,从认识到参与的过程,感受自然演变的奥妙。

The Hundred Seed Cabinet stores the seeds of metaphorical life, and the orderly exhibition allows people to choose their favorite plants to plant, root-sprout-grow, and feel the mystery of natural evolution from the process of recognizing and participating.



居民携带着希望的种子,播撒在社区的农场里,从参与的过程中获取共同建立家园的满足感和归属感,邻里间的共同协作激活情感与温度的挥发。

Residents carry the seeds of hope and sown them on the farms of the community. From the process of participation, they obtain the satisfaction and sense of belonging to jointly build their homes. The collaboration between neighbors activates the volatilization of emotion and temperature.


这是一个美学生活和精神追求的载体,通过和方所的品牌联名营造一个理想生活方式的社区。

This is a carrier of aesthetic life and spiritual pursuit, creating an ideal lifestyle community by co-branding with Fangsuo's brand.






未来的业态运营将由方所主导,构成一个涵盖书店、咖啡店、花艺、美学生活馆的社区模式,实现文化、创意和分享的融合,激发周边人群的积极性和幸福感,助力邻里生活新场景的诞生。
The future business operation will be dominated by Fang, forming a community model covering bookstores, coffee shops, floral art, and aesthetic life museums, realizing the integration of culture, creativity and sharing, inspiring the enthusiasm and happiness of the surrounding people, and helping the new scene of neighbourhood life. Born.





醇厚的香味氤氲,述说着一杯咖啡研磨、过滤、萃取的完整过程,如同置身于方舟的人们,在书籍的世界里汲取知识的养分,从回顾过去到展望未来,美好是永恒的定义。

The future business operation will be dominated by Fang, forming a community model covering bookstores, coffee shops, floral art, and aesthetic life museums, realizing the integration of culture, creativity and sharing, inspiring the enthusiasm and happiness of the surrounding people, and helping the new scene of neighbourhood life. Born.





书柜上篆刻的一笔一划,影射着汉字的演变过程,是独属中华文明的特征。这里收藏着美学、烘焙、花艺等多类图书,多元的文化内容与日常生活息息相关,激发人们的创意迸发,形成独特的美学氛围。
The strokes of the seal engraving on the bookcase allude to the evolution of Chinese characters and are unique to Chinese civilization. There are collections of books of aesthetics, baking, floral art, etc. The diverse cultural content is closely related to daily life, inspiring people's creativity to burst and forming a unique aesthetic atmosphere.


一种人间生活气与美学仪式感在上演。在自然幻化的草木纸上书写藏于心底的情感,在标本制作的过程中探索自然的定律,在插花、烘焙分享会中递增邻里互动的温度。
A sense of human life and aesthetic rituals is being staged. Write the emotions hidden in the heart on the naturally transformed grass and wood paper, explore the laws of nature in the process of specimen making, and increase the temperature of neighborhood interaction in the flower arrangement and baking sharing sessions.



无处安放的美好,藏匿在角落一隅,充实着精神的匮乏。手工作坊也是创意挥发的平台之一,在创造和收获中,激发人们参与社区活动的积极性。
The beauty that has nowhere to put, hides in a corner of the corner, enriches the lack of spirit. Handicraft workshops are also one of the platforms for creativity to evaporate. In creation and harvest, people are motivated to participate in community activities.






两种颜色的碰撞、对流,爆发无限的活力和生机,理性的秩序构成下,潜藏着涌动的力量。在运动发生的场所,释放生命的张力,发现生活的意义。
The collision and convection of the two colors explode with infinite vitality and vitality. Under the composition of rational order, there is surging power hidden. In the place where the movement occurs, release the tension of life and discover the meaning of life.


探索是永无止境的过程,于自然的呼吸中触发运动的基因,与城市的生长中实现体系的迭代,复合体验的生活构成与长期社区的可行性产生了相辅相成的共生关系。

Exploration is a never-ending process. Genes that trigger movement in the natural breath, the iteration of the system in the growth of the city, the life composition of multiple experiences, and the feasibility of long-term communities have a complementary symbiotic relationship.


以放眼契合未来人居需求的前瞻性,方舟客厅以绿色、健康、活力、运动四大元素为起点,配置了健身体验室、景观配套、空中瑜伽馆、亲子运动场等场景组合,通过围绕社群生活体验的细化,迎接创新生活方式时代的来临。

With a forward-looking view to meet the needs of future human settlements, the Ark Living Room starts from the four elements of green, health, vitality, and sports. It is equipped with a fitness experience room, landscape facilities, aerial yoga studios, parent-child sports fields and other scene combinations. The refinement of life experience welcomes the advent of the era of innovative lifestyles.




方舟客厅作为中海运营团队在住宅地产和社区商业之间的又一探索,从社区辐射到城市,秉承人文主义的关怀,联名方所共同推动社区文化的可持续内容,聚焦城市气质反哺未来社区生活,建立一种大隐于市的美学生活方式。

The Ark Living Room, as another exploration of the operation team of China Shipping between residential real estate and community commerce, radiates from the community to the city, adhering to the care of humanism, and co-branding parties to jointly promote the sustainable content of community culture, focusing on the urban temperament to feed back the future community life , To establish an aesthetic lifestyle hidden in the city.



▲项目平面

项目名称 | 广州中海·观雲府
业主团队 | 广州中海盛安房地产开发有限公司 魏刚、罗涛、刘大伟、简伟杰、谢文博、张露明
项目地址 | 广东 广州
项目面积 | 1216㎡
竣工时间 | 2021年9月
室内/软装设计 | ENJOYDESIGN
建筑设计 | 华阳国际
景观设计 | 派澜设计
项目摄影 | 覃昭量
项目视频 | Enjoyphoto studio


Project Name | Guangzhou Zhonghai·Guanyun Mansion

Owner Team | Guangzhou Zhonghai Shengan Real Estate Development Co., Ltd. Wei Gang, Luo Tao, Liu Dawei, Jian Weijie, Xie Wenbo, Zhang Luming

Project location | Guangzhou, Guangdong

Project area | 1216㎡

Completion time | September 2021

Interior/Soft Decoration Design | ENJOYDESIGN

Architectural Design | Huayang International

Landscape Design | Pailan Design

Project Photography | Tan Zhaoliang

Project Video | Enjoyphoto studio
















设计团队

ENJOYDESIGN燕语堂创办于2010年,坐落于广州,目前已于成都、上海开设有分公司,是一家专业的建筑室内空间设计公司。ENJOY为不同行业的顶级客户提供生活体验中心、城市展厅、样板间、项目IP、办公教育、旧改活化等产品策划和个性设计,为行业顶级客户进行整体精装修设计标准定制研发。

ENJOYDESIGN Yanyutang was founded in 2010 and is located in Guangzhou. At present, it has established branches in Chengdu and Shanghai. It is a professional architectural interior space design company. ENJOY provides product planning and personalized design for top customers in different industries, such as life experience centers, urban exhibition halls, model rooms, project IP, office education, and revitalization of old renovations, and conducts customized research and development of overall fine decoration design standards for top customers in the industry.


ENJOY践行“为使用者而设计,为未来而设计”,坚持从客户洞察、感受和体验出发,以独特的设计语言,为众多客户提供值得赞叹的当代空间设计,为最终的使用者提供功能与美学的共同体,还原“美学让生活回归本真”的意义。
ENJOY practices "design for users, design for the future", insisting on starting from customer insights, feelings and experience, with a unique design language, to provide many customers with admirable contemporary space design, and to provide the ultimate user with functions The community with aesthetics restores the meaning of "aesthetics brings life back to the real".

▲燕语堂新作 / 中海望庐·云起武林


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