COKKA空咔怪
一杯无负担的快乐
品牌视觉设计
COOOT .Independent Graphic Designer
COKKA空咔怪品牌主打低卡冰淇凌,基于现代人对健康的重视,希望带给消费者“天然 轻松 愉悦”的食用体验。“松弛的愉悦感”由此引发了创作灵感,创造了空咔怪形象,生活在惬意星球的小怪兽,喜爱放空和随性的生活,热衷干研究味蕾之间的惊喜,快乐控卡,在意健康，保持愉悦好状态。
COKKA brand focuses on low-calorie ice cream. Based on modern people's emphasis on health, Cokka hopes to bring consumers "natural, relaxed and pleasant" eating experience. "Relaxed pleasure" thus triggered the creative inspiration and created the image of Kongka, a little monster living in a pleasant planet. He loves the free and casual life, and is keen to study the surprises between taste buds. He is happy to control the card, cares about health, and maintains a happy and good state.
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