/竞网集团总部 | 解构情境 重序办公新常态

竞网集团总部 | 解构情境 重序办公新常态


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将隐匿于自然中的本真深度挖掘

室内,让每一个人都挥洒和释放自己

对未来最大的慷慨

就是把一切都献给现在

Digging the truth and depth hidden in nature

In the room, let everyone spread 

and release themselves

The greatest generosity to the future

Is to dedicate everything to the present

.....


[本案位置]

竞网集团是一家优质的互联网综合服务提供商,作为百度湖南区域总代理,一直坚持为区域中小企业提供专业的互联网营销和信息化服务。集团以驱动企业增长为核心,致力于服务实体经济与促进区域产业高质量发展。

Jingnet Group is a high-quality Internet integrated service provider. As the general agent of Baidu Hunan, it has always insisted on providing professional Internet marketing and information services for regional SMEs. Focusing on driving enterprise growth, the Group is committed to serving the real economy and promoting high-quality development of regional industries.

本案建筑共有10层,在功能的划分上,根据业主需求,1层为对外的接待大厅与路演厅,2-6层作为企业联合办公空间以及对外共享空间,集团内部的办公空间和企业展厅则放置在7-10层。

The overall building has a total of 10 floors. In terms of functional division, according to the needs of the owners, the first floor is the external reception hall and road show hall, the 2-6 floors are used for corporate co-working space and external shared space, and the internal office space and corporate exhibition hall of the group are Placed on layers 7-10.


作为故事开场的一层空间,设计相对素净,北厅为建筑主入口,通过适度放低视觉的层高与弧形墙面结合,柔化了整体空间,红蓝两色的应用源于对企业logo的提取,让空间更具备识别性。

As the first floor space of the story opening, the design is Pure. The north hall is the main entrance of the building, which softens the overall space by appropriately lowering the visual height of the floor and combining with the curved wall. The application of red and blue colors originates from the extraction of the corporate logo, making the space more recognizable.



南厅为大型多功能厅,利用原建的空间落差将楼梯与看台结合打造成了可灵活布置的现场演艺空间。渐落式的天花吊顶,将左右视觉层高相对拉低,墙面视觉塑造与水泥墙面造型的相互结合,让整体空间的厚重感与企业精神完美融合。
The South Hall is a large multi-functional hall. The stairs and the stands are combined to create a flexible live performance space by using the space gap of the original building. The gradually falling ceiling makes the left and right visual floor heights relatively lower, and the combination of the visual modeling of the wall and the modeling of the cement wall makes the overall space's heaviness and enterprise spirit perfectly integrated.



一层空间不仅仅是竞中心,更是对外开放、商务洽谈的公共空间,利用全新空间理解打破了科技公司的刻板印象,彰显了竞网开放包容,活力自信的社交属性。

The first floor is not only a competition center, but also a public space for opening to the outside world and business negotiation. The new space understanding has broken the stereotype of technology companies, and demonstrated the open, inclusive, dynamic and confident social attributes of the competition network.



竞网办公前台位于9层,设计师运用木纹冲孔铝板孔径的大小与底部灯光进行视觉叠加,形成独特的企业背景墙,水泥板的应用让带有商务氛围的前台回归自然化的情景,营造放松而富有沉淀感的氛围。

The front desk of Jingwang office is located on the 9th floor. The designer uses the size of the aperture of the wood grain perforated aluminum plate to visually superimpose the bottom light to form a unique corporate background wall. The application of cement board makes the front desk with a business atmosphere return to a natural scene. Create a relaxing and immersive atmosphere.





楼板的挑空将9-10层贯穿为一个整体,雕塑感的楼梯作为空间纽带赋予空间向上而生的力量,不仅成为内部之间快速沟通的途径,同时塑造企业空间的记忆标识。

The void of the floor connects the 9th to 10th floors as a whole. The sculptural staircase acts as a spatial link to give the space upward power, which not only becomes a way of rapid communication between the interiors, but also shapes the memory logo of the corporate space.




整个空间选用了素水泥、原木这种最基本的材料,追求美感与质朴的平衡,为即将踏入的空间营造感官铺垫。
The whole space uses the most basic materials, such as plain cement and logs, to pursue the balance between beauty and simplicity, and create a sensory cushion for the space to be entered

横向布局中,将开敞办公区临窗布置,以给予员工更明亮的工作环境以及更开阔的视野;围绕核心筒设置会议空间、协作空间、等封闭的功能性空间,使得办公区与公共区域的活动可以互不干扰。


在整体办公层的营造上,设计师赋予了更多颜色及元素的变化。各层之间通过主题色进行区分,以植物与自然元素的应用达成空间的统一,增加空间探索乐趣。

In the construction of the overall office floor, the designer has given more color and element changes. Different layers are distinguished by theme colors, and the application of plants and natural elements achieves the unity of space and increases the fun of space exploration.



以开放性的工位为主,用天花造型与讨论区作为软式隔断进行空间属性划分,围绕空间核心,创造开放情景下的新办公模式,摆脱组际间的限制,各区之间彼此交融,鼓励没有界限感的思想碰撞。

Focusing on open workstations, using the ceiling shape and discussion area as soft partitions to divide the space attributes, around the core of the space, create a new office model in an open scene, get rid of the restrictions between groups, and blend each other with each other. Encourage the collision of ideas without a sense of boundaries.




基于不同协作形式的考虑,围绕工作区设置开敞、半开敞、封闭等协作空间,营造不同的思维碰撞模式,模糊办公区域的界限,创造更加自由、灵活的办公场景,激发员工创意和工作热情。
Based on the consideration of different collaboration forms, open, semi-open, and closed collaboration spaces are set up around the work area to create different thinking collision modes, blur the boundaries of office areas, create more free and flexible office scenes, and stimulate employees’ creativity and creativity. Enthusiasm for work.



彩界定了楼层的划分,引用不同楼层的主题色系进行小型协作空间的点亮,让色彩带来积极与活跃的思维力场。大型会议空间相对内敛,深色的天花搭配线性光源,至简的空间表达沉浸式的会议氛围,让人至入空间,归以平静。

Color defines the division of floors. The theme color system of different floors is used to light up a small collaborative space, so that colors can bring a positive and active thinking field. Large conference space is relatively restrained, dark ceiling with linear light source, simple space to express the immersive conference atmosphere, let people into the space, return to calm.






相较于办公区,休闲娱乐空间的自然感元素则更加丰富,通过色彩与植物的碰撞营造积极自然的空间情景增强空间的凝聚与互动场景,这里更像是一片空间的绿洲,为素净的空间带去欢快的绿意。

Compared with the office area, the leisure and entertainment space has more natural elements. The collision of colors and plants creates a positive and natural space scene to enhance the cohesion and interaction of the space. It is more like an oasis of space, a clean space. Bring cheerful greenery.





用工作环境进一步增进彼此之间的互动与信任,突破物理层面上的限制,让附加功能丰富办公体验,改善人门的工作质量,增强办公空间中的社交属性,呈现情感上舒适和自由,从而不断激发创意和工作热情。

Use the working environment to further enhance mutual interaction and trust, break through physical limitations, enrich the office experience with additional functions, improve the work quality of people's doors, enhance the social attributes in the office space, and present emotional comfort and freedom. Continuously stimulate creativity and enthusiasm for work.



总裁办公室配备了接待区、会议区、水吧、卧室、丰富而厚重。直线型的空间布局通过隔断相连,让社交属性自由转换。低饱和的咖色空间,蕴藏着各种原始而简单的心境。通透的光线与开阔感,是商务精英化的私享空间,更是具备亲和力的待客之所。

The president's office is equipped with reception area, meeting area, water bar, bedroom, rich and heavy. The linear spatial layout is connected by partitions, allowing the social attributes to be freely converted. The low-saturated coffee color space contains various primitive and simple moods. Transparent light and a sense of openness make it a private space for business elites and a welcoming place for guests.







白色为主的“透”感空间回归企业互联网科技元素的主调,竞网蓝的应用拉动空间归属感,大面积的灯膜增强空间照度同时提升品质感,线性光源与s形的空间动线引导空间流向,视讯的结合全方位展现出竞网竞网优质文化与高品质服务。
The white-based "transparent" space returns to the main theme of the Internet technology elements of the enterprise. The application of Jingwang Blue promotes the sense of belonging to the space. The large-area lamp film enhances the spatial illumination and improves the sense of quality. The linear light source and the s-shaped space move The line guides the flow of space, and the combination of video and video shows the high-quality culture and high-quality service of the company in an all-round way.





2-6层为主要对外的联合办公空间,设计上的表达更具放松与活力,让创业者之间增加更多的沟通机会,为中小企业提供了一个富于激情和理想化的工作环境。
The 2-6 floors are external joint office spaces. The design expression is more relaxed and dynamic, allowing more communication opportunities between entrepreneurs, and providing a passionate and ideal working environment for SMEs.





每一层都单独增设了公共的水吧休闲区域,运用鲜明的色彩与娱乐设施,增添空间乐趣的同时模糊各个公司之间的界限。
The public water bar leisure area is set up on each floor separately, using bright colors and entertainment facilities to add space fun while blurring the boundaries between companies.







项目名称 | 竞网集团总部
项目类型 | 办公空间
项目地址 | 湖南·长沙

设计面积 | 25000m²
设计总监 | 江波
项目统筹 | 唐智湘、王宇
设计团队 | HOUPAL方案组
设计机构 | HOUPAL 厚派建构
主要材料 | 水泥肌理漆、复合地板、金刚砂地面、
               雾面不锈钢、软膜天花、冲孔铝板
竣工时间 | 2022年3月
空间摄影 | NANTU®南图摄影


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