【创意分享】以绘画艺术为辅的设计

Enoteria Platon

Moldova

“诞生于艺术创作的葡萄酒”

Enoteria Platon葡萄酒的标签包装设计，是将艺术用拼贴艺术组合成独特的艺术图案。

Enoteria Platon wine label packaging design is a combination of art using collage art into a unique art pattern.

与其它艺术作品一样，Enoteria Platon的视觉设计耗时较长。由来自摩尔多瓦的43oz.com设计工作室打造。第一步是为新的葡萄酒项目命名。在这里，Enoteria 这个词是“eno”（葡萄酒）和“galleria”（画廊）两个词的混合体，为整个概念定下了基调，将整个葡萄酒系列呈现为艺术作品的集合。

As with any work of art, the work on the visual component for Enoteria Platon took quite some time. Created by 43oz.com design studio from Moldova.The first step was to create a name for the new wine project. Here the word Enoteria, an amalgam of the words “eno” (wine) and “galleria” (gallery), sets the tone for the whole concept, presenting the entire wine lineup as a collection of works of art.

标签设计在视觉平面上体现了这一理念，以完全不同的艺术家和时代的绘画风格作为设计元素，最终构成了独特的构图。所有标签的中心元素是大写字母 P，表示酿酒师 Platon的名称，并使用烫金和3D压印技术执行。总而言之，所有这些元素结合在一起形成一个生动的形象，每一种葡萄酒都与众不同。

The label design embodies this idea on a visual plane, using the styles of paintings from completely different artists and eras as design elements that ultimately make up a unique composition. The central element on all labels is the capital letter P, indicating the name of the winemaker Platon, and executed using the techniques of gold foil stamping and 3D embossing. Taken together, all these elements come together in a single vivid image, different for each individual wine, but invariably bright and recognizable, especially when several creations of the winery are lined up on the shelf at once.