Honeygreen+
Thézan-lès-Béziers
“ 未来派包装设计”
Inspired by Stanley Kubrick’s critically acclaimed feature film "2001: A Space Odyssey" exploring the aesthetics and futuristic universe of Starship 1’s iconic white corridor, the natural innovation is a collaboration between HoneyGreen+ and Valencia Design Studio The first project of CuldeSac customization. Taking the brand's DNA as a starting point, a design full of concepts and ideas emerged to enhance the corporate image of HoneyGreen+ in a clear and powerful way. Natural Innovation introduces innovation into the honey field and positions the company as a pioneer and explorer of the future of health, wellness and quality of life.
巴伦西亚设计工作室culdesac custom从 stanley kubrick 广受好评的电影2001:a space odyssey 中的美学和未来主义宇宙中汲取灵感,创造了Honeygreen+的产品设计和身份。该项目名为“自然创新”,分为两个层次:一系列甲基丙烯酸酯胶囊,突出了不同类型蜂蜜之间的细微差别和差异;两米高的个性化飞行箱,展示了将太空舱的概念转移到太空的想法。
Valencian design studio culdesac custom drew inspiration from the aesthetic and futuristic universe in Stanley Kubrick's critically acclaimed movie 2001: a space odyssey to create the product design and identity of Honeygreen+. The project is called "Natural Innovation" and is divided into two levels: a series of methacrylate capsules, highlighting the nuances and differences between different types of honey; a two-meter-high personalized flight box, showing the space capsule The idea of transferring the concept to space.
culdesac custom以品牌的 DNA 为出发点,通过两级产品展示包将创新引入蜂蜜世界。封装不同类型的蜂蜜,胶囊通过两个透明的甲基丙烯酸酯块强调质地、颜色和密度,内部用 O 形圈密封,并用可见螺钉封闭,证明了气密密封的概念。每个胶囊的蜂蜜体积为其容量的 90%,从而通过内部气泡产生真空的概念。它的运动源自对产品的操作,表达了每种蜂蜜的特性(密度、颜色、透明度等)。
Culdesac custom takes the brand's DNA as the starting point and introduces innovation into the honey world through a two-level product display package. Encapsulating different types of honey, the capsule emphasizes texture, color and density through two transparent methacrylate blocks. The inside is sealed with an O-ring and closed with visible screws, which proves the concept of airtight sealing. The volume of honey in each capsule is 90% of its capacity, thus creating the concept of vacuum through internal bubbles. Its movement originates from the operation of the product and expresses the characteristics of each honey (density, color, transparency, etc.).
Design:culdesac
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